Head of Marketing Jobs in Lahore - Hybrid
Innowi, a rapidly expanding all-in-one restaurant technology platform specializing in POS, Kiosk, Online Ordering, and KDS ecosystems, is actively seeking a commercially savvy, data-driven Head of Marketing to join its executive leadership team in Lahore, Punjab, Pakistan.
Innowi empowers food and beverage establishments to scale efficiently, cutting third-party aggregator fees by up to 30% while simultaneously running managed digital marketing pipelines for over 70 restaurant partners globally.
This is a high-visibility, executive-level appointment with direct C-suite access and complete strategic autonomy. If you possess a rich background in B2B SaaS, hospitality tech, or localized SMB growth engines, this full-time role offers an elite professional landscape.
Salary, Location, and Employment Type
The structural parameters and organizational setup for this senior marketing assignment are detailed below:
Job Location: Lahore, Punjab, Pakistan (Office-Based / Corporate Strategy Hub).
Organization: Innowi.
Role Title: Head of Marketing.
Employment Type: Full-time (Executive Management / Senior Leadership).
Experience Level: 5–8 years of professional marketing tenure (including 2+ years in an explicit leadership or managerial capacity).
Compensation: Premium executive scale (Commensurate with performance tracking, paired with lucrative performance-linked bonuses and paid leaves).
Job Summary and Key Responsibilities
As the Head of Marketing, you will assume absolute ownership of Innowi's corporate brand architecture, B2B enterprise lead generation, and the managed marketing services distributed across their extensive global restaurant client portfolio.
B2B Client Acquisition and Managed Services Scaling
Enterprise Lead Generation: Architect, deploy, and evaluate comprehensive customer acquisition campaigns utilizing paid performance media, technical SEO, targeted B2B email sequences, and native organic social channels.
Portfolio Managed Services: Direct, standardize, and scale the delivery of end-to-end digital marketing solutions (including Google/Meta Ads, local SEO optimizations, social media positioning, and active review management) across 70+ restaurant accounts.
Playbook Optimization: Formulate operational marketing playbooks that guarantee high ROI for clients, systematically driving account expansion through strategic upselling and institutional referral frameworks.
Brand Positioning and Operational Leadership
Brand Governance: Define and elevate Innowi's overall brand positioning, directing the asset composition for product launches and generating high-impact sales enablement tools (such as investor decks, pitch frameworks, and technical case studies).
Team Construction: Recruit, mentor, retain, and scale a lean, high-performing operational marketing team, establishing clear performance metrics and workflows to maximize cross-functional efficiency.
Qualifications and Requirements
We are looking for an analytical storyteller who relies heavily on numbers, metrics, and scalable workflows to drive brand authority.
Core Experience and Technical Competencies
Professional Tenure: 5–8 years of diverse experience within the digital marketing sphere, with a mandatory minimum of 2 years operating within a strategic leadership role.
Channel Mastery: Deep, hands-on command over cross-channel platforms including paid ads manager interfaces, organic search ranking algorithms, advanced social listening tools, and localized directory review ecosystem mechanics.
Industry Background: Direct prior experience navigating the complex landscapes of restaurant technology, B2B SaaS applications, hospitality software, or targeted local/SMB merchant acquisition.
Data Fluency: Strongly data-driven with exceptional interpersonal communication and conversion-centric storytelling abilities.
Why Join the Innowi Team?
Innowi provides an agile, fast-paced product environment where your strategic frameworks directly influence corporate revenue charts in real-time.
Operating without bureaucratic roadblocks, you will interface directly with the executive panel to make macro product positioning decisions.
Beyond a highly competitive, market-leading salary scale, Innowi offers comprehensive executive bonuses designed to reward growth, structural mentorship, and a culture that emphasizes professional empowerment.
How to Apply? (Professional Advice)
Qualified senior marketing executives positioned in Lahore or open to setting up their long-term professional base within Punjab's primary tech center can submit their credentials directly through Innowi’s corporate talent channels or executive recruiting network.
Professional Advice:
When optimizing your application profile for this leadership evaluation, explicitly structure your resume to display structural metric growth rather than basic task management.
Focus your professional summaries on metrics that matter to a B2B SaaS framework—specifically emphasize your past experiences with Customer Acquisition Cost (CAC) containment, Monthly Recurring Revenue (MRR) acceleration, or team building within the tech or hospitality industry.
Clearly highlighting your data-led decision-making capability will ensure your application successfully clears the initial strategic filter.